Broadcastwell vs Profound, and when to choose a Profound alternative
Profound is an AI marketing platform that tracks prompts daily on its Enterprise tier and offers a free 7-day Trial. Our current entry scopes are Answer Repair and Agency Deadline Audit. We publish this comparison. Each competitor fact retains its dated source; neither company is scored here.
Key takeaways
Where is Profound ahead?
Daily tracking, up to nine answer engines on Enterprise including Google's conversational AI and Microsoft Copilot, unlimited seats, SSO and SOC 2, a long list of integrations, agents that turn data into marketing work, and a much larger funded business with a large customer base. All of it is listed below with the date checked.
Where does Broadcastwell differ?
Choose Answer Repair for one completed page or fix, or Agency Deadline Audit for a white-label client report and one paste-ready change. Both entries are $490. Answer Repair is due 48 elapsed hours after recorded Ready; agency findings are due within 48 hours of recorded scope confirmation. Both have a full 30-day refund right. Read /pricing and the versioned /terms for the complete scope.
What does each cost?
Profound publishes a free 7-day Trial and a Custom Enterprise tier, with no paid price on its pricing page (checked 25 Sep 2026). We offer two entries: Answer Repair, $490 for one buyer question and one source-backed page or fix, and Agency Deadline Audit, $490 for one white-label client report and one paste-ready change. Fix Sprint is $3,900 ($3,410 after the $490 entry is credited, once), for six contracted pages or rewrites over 30 days. Care is $490 a month after setup. Program is $5,500 a month. The 150-page build is $6,000 plus $250 a page, in batches of 25, after a 5-page paid trial. Read /pricing for each scope and /terms for its deadline and refund conditions.
Profound in brief
Each fact was read on Profound's own pages and is as of 25 Sep 2026, unless the row says otherwise.
| Profound | As of | |
|---|---|---|
| What it is | An AI marketing platform: an AI Marketer, Agents and Answer Engine Insights that analyze how a brand and its competitors appear in AI answers. | as of 25 Sep 2026 |
| Published price | A free Trial and a Custom Enterprise tier reached through a demo. No paid price on the pricing page. | as of 25 Sep 2026 |
| Free trial | 7 days, 50 recommended prompts run daily on ChatGPT, Google's conversational AI and Google AI Overviews, unlimited seats, no exports and no API. | as of 25 Sep 2026 |
| Engines | Up to nine answer engines on Enterprise, including ChatGPT, Perplexity, Claude, Google's conversational AI, Microsoft Copilot, DeepSeek, Google AI Overviews and Google AI Mode. | as of 25 Sep 2026 |
| How often it runs | Daily, on the Trial and on Enterprise. | as of 25 Sep 2026 |
| Data access | CSV and JSON exports and an API on Enterprise; an MCP server is documented. | as of 25 Sep 2026 |
| Security | SSO and SAML with SOC 2 Type II on Enterprise. | as of 25 Sep 2026 |
| Refund terms | None stated on the pricing page. | as of 25 Sep 2026 |
| Named case studies | 21 named on its customers page, including Plaid and Ramp. | as of 25 Sep 2026 |
| Reviews | G2 4.5 from 1,130 reviews. | as of 25 Sep 2026 |
| Funding | A $180M Series D at a $1.8B valuation on 15 Sep 2026, as reported by TechCrunch and GlobeNewswire. | as of 25 Sep 2026 |
Feature by feature
Every row comes from one feature matrix, as of 25 Sep 2026. Yes, Partial, No and Unknown are printed exactly as recorded. Unknown means the public pages did not settle it; it is never counted as a Yes. Broadcastwell is excluded from the feature assessment.
Measurement
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| Visibility score or mention rate | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Share of voice vs competitors | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Position or rank in answer | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Sentiment | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Citation URL tracking | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Source domain analysis | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
Engines
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| ChatGPT | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Perplexity | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Google AI Overviews | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Google AI Mode | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Google's conversational AI | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Claude | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Microsoft Copilot | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Grok, Meta AI, DeepSeek or other engines | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
Prompts, markets and competitors
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| Custom prompt sets | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Prompt suggestions or discovery | Yes | tryprofound.com/features/prompt-volumes | as of 25 Sep 2026 |
| Prompt volume estimates | Yes | tryprofound.com/features/prompt-volumes | as of 25 Sep 2026 |
| Personas | Yes | tryprofound.com/blog/understand-your-m... | as of 25 Sep 2026 |
| Multi-country | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Multi-language | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Named competitor tracking | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Competitor auto-discovery | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
Monitoring over time
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| Daily runs | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Historical trends | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Alerts on changes | Partial | tryprofound.com/pricing | as of 25 Sep 2026 |
Actions, content and site checks
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| Recommendations or action items | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Content generation | Yes | tryprofound.com/features/agent-analytics | as of 25 Sep 2026 |
| Content optimization scoring | Partial | tryprofound.com/features/agent-analytics | as of 25 Sep 2026 |
| Agents or automated workflows | Yes | tryprofound.com/features/agent-analytics | as of 25 Sep 2026 |
| AI crawler or bot log analytics | Yes | tryprofound.com/features/agent-analytics | as of 25 Sep 2026 |
| Technical AI readiness audit (llms.txt, schema) | Unknown | tryprofound.com/pricing | as of 25 Sep 2026 |
| Shopping or product tracking | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Reddit or community tracking | Unknown | trakkr.ai/reviews/profound-review/plat... | as of 25 Sep 2026 |
| Brand fact accuracy or hallucination detection | Yes | trakkr.ai/reviews/profound-review/plat... | as of 25 Sep 2026 |
| Query fan-out analysis | Yes | tryprofound.com/blog/expanding-analysi... | as of 25 Sep 2026 |
Traffic and integrations
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| AI referral traffic attribution | Yes | tryprofound.com/features/agent-analytics | as of 25 Sep 2026 |
| GA4 integration | Yes | tryprofound.com/integrations | as of 25 Sep 2026 |
| Search Console integration | Yes | tryprofound.com/integrations | as of 25 Sep 2026 |
| Slack | Yes | tryprofound.com/integrations | as of 25 Sep 2026 |
| HubSpot | No | tryprofound.com/integrations | as of 25 Sep 2026 |
| Salesforce | No | tryprofound.com/integrations | as of 25 Sep 2026 |
| Zapier or Make | Unknown | tryprofound.com/integrations | as of 25 Sep 2026 |
| a reporting connector connector | Partial | tryprofound.com/integrations | as of 25 Sep 2026 |
Data access and sharing
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| Public API | Yes | docs.tryprofound.com/agent-apis/mcp/ov... | as of 25 Sep 2026 |
| MCP server | Yes | docs.tryprofound.com/agent-apis/mcp/ov... | as of 25 Sep 2026 |
| Webhooks | Unknown | tryprofound.com/integrations | as of 25 Sep 2026 |
| CSV export | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| PDF report export | Unknown | tryprofound.com/pricing | as of 25 Sep 2026 |
| Scheduled reports | Unknown | tryprofound.com/pricing | as of 25 Sep 2026 |
| Share links or public dashboards | Unknown | tryprofound.com/pricing | as of 25 Sep 2026 |
Teams, agencies and security
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| White label | Unknown | tryprofound.com/pricing | as of 25 Sep 2026 |
| Multi-brand workspaces | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Agency mode or client management | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Unlimited seats | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| SSO or SAML | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| SOC 2 Type II | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Named CSM or dedicated support | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
Buying and first data
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| Free trial | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
| Free plan or free tool | Partial | tryprofound.com/pricing | as of 25 Sep 2026 |
| Self-serve checkout | Partial | tryprofound.com/pricing | as of 25 Sep 2026 |
| First data within 24 hours | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
Evidence and method
| Feature | Profound | Profound source | As of |
|---|---|---|---|
| Raw answer text view (receipts) | Yes | tryprofound.com/features/answer-engine... | as of 25 Sep 2026 |
| Answer screenshot or evidence capture | Unknown | tryprofound.com/features/answer-engine... | as of 25 Sep 2026 |
| Published methodology | Partial | tryprofound.com/pricing | as of 25 Sep 2026 |
| Repeated runs or variance handling | Unknown | tryprofound.com/features/answer-engine... | as of 25 Sep 2026 |
| Published research or index dataset | Yes | tryprofound.com/pricing | as of 25 Sep 2026 |
Feature matrix checked 25 Sep 2026: each competitor cell was read on that company's own pages, linked in the source column. Broadcastwell's cells were read on its own public pages and its public demo account. One row, a node for a single workflow automation vendor, is left out of this table.
Where Profound is ahead
Conceded in writing, as of 25 Sep 2026
- Daily tracking: prompts run every day on Enterprise, and the free 7-day Trial runs 50 prompts daily. Broadcastwell does not run daily.
- Engine coverage: up to nine answer engines on Enterprise, including Google's conversational AI, Microsoft Copilot and DeepSeek, which Broadcastwell does not measure.
- A free trial: 7 days, with unlimited seats and unlimited domains. Broadcastwell has no free trial; its free tool is a one-engine check.
- Seats and security: unlimited seats, SSO and SAML, and SOC 2 Type II on Enterprise. Broadcastwell has none of SSO, SAML or SOC 2.
- Dashboards and product depth: sentiment, prompt volumes, personas, multi-country and multi-language tracking, shopping, AI crawler analytics and AI referral traffic.
- Integrations: more than 50 listed, including Google Analytics, Search Console, Slack and Looker.
- Agents and content: an AI Marketer and Agents that research, write and run marketing work.
- Scale: a $180M Series D at a $1.8B valuation (15 Sep 2026, reported), 21 named case studies, G2 4.5 from 1,130 reviews, and dedicated support on Enterprise.
Where Broadcastwell differs
Facts only
- We offer two entries: Answer Repair, $490 for one buyer question and one source-backed page or fix, and Agency Deadline Audit, $490 for one white-label client report and one paste-ready change. Fix Sprint is $3,900 ($3,410 after the $490 entry is credited, once), for six contracted pages or rewrites over 30 days. Care is $490 a month after setup. Program is $5,500 a month. The 150-page build is $6,000 plus $250 a page, in batches of 25, after a 5-page paid trial. Read /pricing for each scope and /terms for its deadline and refund conditions.
- Three scheduled runs for every question and engine pair, spaced apart, with the disagreement between runs reported rather than averaged away.
- Public receipts: a 549-answer public sample in which every observed answer carries its engine, its date and the sources it cited.
- The Absence Index: a public record of which vendors AI engines name, release 2026-09, 286 vendors in 14 categories, DOI 10.5281/zenodo.22907695.
- The agency report measures ChatGPT, Claude, Perplexity, Google AI Overviews and Google AI Mode. Answer Repair completes one page or fix; it does not include a fresh 150-answer panel.
- Written refund terms on its terms page.
When to choose which
Choose Profound when the job is continuous: daily tracking on a tailored prompt plan across many engines, with agents that turn the data into marketing work, SSO and a security review. Its Enterprise tier is priced on request, so that decision starts with a demo; its free Trial shows the product first.
Choose Answer Repair for one completed page or fix, or Agency Deadline Audit for a white-label client report and one paste-ready change. Both entries are $490. Answer Repair is due 48 elapsed hours after recorded Ready; agency findings are due within 48 hours of recorded scope confirmation. Both have a full 30-day refund right. Read /pricing and the versioned /terms for the complete scope.
The two are not exclusive. A measured baseline tells a team whether there is a problem worth a subscription, and a platform watches that problem once there is one.
Sources for Profound: Pricing, Answer Engine Insights, Integrations, Customers, MCP docs, Series D, as of 25 Sep 2026.
Questions
What is the difference between Broadcastwell and Profound?
Profound is a subscription platform. Our current services are described separately below. The comparison records the source and date for each feature; monitoring and implementation are different scopes.
How much does Profound cost?
Its pricing page shows a free 7-day Trial, 50 prompts run daily on ChatGPT, Google's conversational AI and Google AI Overviews, and a Custom Enterprise tier with no published price (checked 25 Sep 2026).
Is Broadcastwell a daily tracker like Profound?
No. Broadcastwell runs three scheduled runs per question and engine pair for each order and does not run daily. A buyer who needs daily tracking across a large prompt set should pick a platform.
Where is Profound ahead?
This page lists it in writing, with the date checked, in the section Where Profound is ahead. It includes daily tracking, engine coverage that reaches Google's conversational AI and Microsoft Copilot, seats, dashboards, integrations and a free trial.
Is this comparison neutral?
We publish this page and sell Answer Operations services. We exclude ourselves from the scored tables and do not score Profound. Every fact about Profound is dated and linked, and Profound can request a correction at hello@broadcastwell.com.
About the publisher
Broadcastwell publishes this list and sells Answer Operations. We do not score ourselves here. Read the two $490 entry scopes and the full ladder on our pricing page. Prices and terms. Our methodology. Three named client accounts. We do not claim a third-party review score here.
One buyer question. One completed repair.
Answer Repair is $490 for one source-backed page or fix. Choose Live or Handoff before payment. We confirm Ready within 60 minutes during business hours. If anything is missing, a member of our team contacts you directly and finishes it with you.
Due 48 elapsed hours after recorded Ready. If we miss the deliverable or deadline, we initiate a full $490 refund within five business days. You keep the work. You may also request a full refund within 30 days of delivery.
Fix one answer, $490One buyer question. One completed repair.
We build one source-backed page or fix for $490. Choose Live or Handoff before payment. We confirm Ready within 60 minutes during business hours. If anything is missing, a member of our team contacts you directly and finishes it with you. The deadline is 48 elapsed hours after recorded Ready.
If we miss the deliverable or deadline, we initiate a full $490 refund within five business days. You keep the work. You may also request a full refund within 30 days of delivery.
Fix one answer, $490