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Security and data handling · reviewed August 29, 2026

Clear boundaries for client information.

Broadcastwell’s work begins with measurement, which can involve submitting approved company facts and buyer questions to AI-search providers. This page explains the operating controls and the limits of the public commitment.

Need-to-know access No credentials required for a standard audit Deletion requests supported No unclaimed certifications
Scope

What we collect, and why

01

Business and contact information

Company name, public website, category, approved competitors, project contacts, billing records, and the information needed to scope and deliver the engagement.

02

Measurement inputs

Approved buyer questions, public company facts, observed AI answers, citations, timestamps, engine names, and repeat-run records used to create the baseline and subsequent reports.

03

Implementation material

Approved content drafts, source references, analytics exports, screenshots, and other materials a client chooses to provide for the agreed work.

04

What a standard audit does not need

Passwords, API keys, customer records, regulated health data, payment-card data, or other high-risk information. Do not send such data unless a separate written scope and control plan has been agreed.

AI provider use

What can be placed into prompts

For an approved audit, prompts may contain a company name, public positioning facts, category language, and buyer questions. Broadcastwell aims to use the minimum information needed to observe the answer. Confidential strategy, credentials, private customer information, and personal data should not be included unless the client expressly approves a separate use case.
Operating controls

How access and retention are handled

Access

  • Limited to personnel working on the relevant engagement.
  • Authenticated accounts and, where supported, multi-factor authentication.
  • Least-access approach for client workspaces and exports.
  • No request for shared personal passwords.

Retention and deletion

  • Information is retained while needed to deliver the work and maintain the agreed record.
  • Legal, tax, accounting, or contract obligations may require limited continued retention.
  • Clients may request return or deletion of eligible project information.
  • Deletion requests are confirmed after applicable obligations are checked.

Confidentiality

  • Client confidential information is used only for the agreed engagement.
  • Public case studies require explicit approval.
  • Credentials and sensitive third-party data are excluded from public materials.
  • Contract terms control if they differ from this public summary.

Incident reporting

  • Suspected exposure is escalated for assessment and containment.
  • Affected clients are notified as required by the governing contract and applicable law.
  • Evidence is preserved where appropriate for investigation.
  • Report a security concern to security@broadcastwell.com.
Relevant providers

Current public subprocessor summary

ProviderWhat it does for BroadcastwellWhat data reaches it
OpenAI / ChatGPTObserves eligible AI-search answers during approved audits and monitoring.Category questions and, for the site assistant, visitor questions.
Anthropic / ClaudeSame measurement purpose, when included in the agreed five-engine scope.Category questions and, for the site assistant, visitor questions.
PerplexityRuns the free 10-question check and, when agreed, paid multi-engine measurement.Category questions and, for the site assistant, visitor questions.
Google AI search experiencesObserves eligible Google-generated answers where available in the agreed measurement scope.Category questions and, for the site assistant, visitor questions.
SerpApiCollects Google AI Overviews answers for research and Diagnostics.Category questions only.
FramerHosts and delivers the public Broadcastwell website, and processes the contact form and the Partner Network application.Website traffic, subject to the linked privacy and cookie notices, and the details a visitor submits in those forms, such as name, work email, company name and website.
CloudflareHosts audit.broadcastwell.com, index.broadcastwell.com, the site assistant and the client reporting portal.Traffic to those subdomains and the data those tools display.
Google WorkspaceEmail, and the sheets where form and Free 10-question check records are kept.Messages sent to and from Broadcastwell, and form and Free 10-question check records.
Workflow automation platformRuns the measurement and reporting automation.Category questions, engine answers and report data.

The exact provider set can vary by engagement, availability, geography, and agreed scope. Contract documents and the statement of work control. Provider terms and data practices also apply when their systems are used.

Assurance

Claims we do not make

No certification claim

This page does not claim SOC 2, ISO 27001, HIPAA, PCI DSS, or another certification that has not been independently verified.

No universal data promise

Specific security, retention, residency, and deletion requirements belong in the signed agreement for the engagement. A DPA, subprocessor schedule, security questionnaire, MSA, and statement of work can be reviewed when relevant.

Have a security or data-handling question?

Describe the requirement before sending confidential information.

security@broadcastwell.com

Start with a measured baseline.

AI answers vary. The Category Audit compares repeated observations and reports the disagreement, the sources visible in those answers and the changes worth testing first.

Start with the $490 Category Audit

Get the Diagnostic, $990

Free 10-question check