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Wrong About You: what five AI engines state about 70 software vendors

Broadcastwell Research, Study 6, 9 October 2026, CC BY 4.0, DOI 10.5281/zenodo.23270124

Prepared by the Broadcastwell team

Answers captured under method v1.1 on 22 to 23 Sep 2026 for the Absence Index release 2026-09 (DOI 10.5281/zenodo.22907695). Statements were extracted and classified under the published Record rules and checked against each vendor's own public pages. Every flagged statement is published with its engine, run, question, capture date and the vendor page it was checked against. Team review of the flagged statements is in progress; rows change only if the review changes them, and every change is logged in the public ledger.

118statements classed wrong or stale
of 2042 verifiable, 5.8 percent (4.8 to 6.9)
175answers with at least one
of 5346 answers, 3.3 percent (2.8 to 3.8)
2922engine statements classed
1924 true, 880 unverifiable
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The findings

  • 5346 answers named the 70 vendors (the five most named in each of 14 categories of the Absence Index release 2026-09).
  • They made 2922 factual statements about those vendors (one claim as stated by one engine): 1924 true, 113 wrong, 5 stale and 880 unverifiable against the vendors' own pages.
  • Wrong or stale among verifiable statements: 118 of 2042 (5.8 percent, 95 percent interval 4.8 to 6.9).
  • Answers carrying at least one wrong or stale statement about the vendor they name: 175 of 5346 (3.3 percent, 95 percent interval 2.8 to 3.8).

Unverifiable counts as neither right nor wrong. Counts come before rates; every rate carries a 95 percent Wilson interval, descriptive because statements from one answer or one engine are not independent.

Per engine

EngineStatementsTrueWrongStaleUnverifiableWrong or stale among verifiable
ChatGPT64757500720 of 575 (0.0 percent, 95 percent interval 0.0 to 0.7)
Claude117760577249379 of 684 (11.5 percent, 95 percent interval 9.4 to 14.2)
Perplexity15011340334 of 117 (3.4 percent, 95 percent interval 1.3 to 8.5)
Google AI Overviews49631625215327 of 343 (7.9 percent, 95 percent interval 5.5 to 11.2)
Google AI Mode452315711298 of 323 (2.5 percent, 95 percent interval 1.3 to 4.8)

Per category

CategoryStatementsTrueWrongStaleUnverifiableWrong or stale among verifiable
Construction project management software21713890709 of 147 (6.1 percent, 95 percent interval 3.3 to 11.2)
Dealership management systems2721841107711 of 195 (5.6 percent, 95 percent interval 3.2 to 9.8)
Dental practice management software2211451345917 of 162 (10.5 percent, 95 percent interval 6.7 to 16.2)
Field service management software24116650705 of 171 (2.9 percent, 95 percent interval 1.3 to 6.7)
Hotel property management software15311920322 of 121 (1.7 percent, 95 percent interval 0.5 to 5.8)
Insurance agency management systems24413960996 of 145 (4.1 percent, 95 percent interval 1.9 to 8.7)
Legal practice management software30014934011734 of 183 (18.6 percent, 95 percent interval 13.6 to 24.8)
Loan origination and lending software1116901411 of 70 (1.4 percent, 95 percent interval 0.3 to 7.7)
Radiology and medical imaging software14611000360 of 110 (0.0 percent, 95 percent interval 0.0 to 3.4)
Residential property management software37726115010115 of 276 (5.4 percent, 95 percent interval 3.3 to 8.8)
Transportation management systems15910640494 of 110 (3.6 percent, 95 percent interval 1.4 to 9.0)
Veterinary practice management software24716470767 of 171 (4.1 percent, 95 percent interval 2.0 to 8.2)
CRM19213660506 of 142 (4.2 percent, 95 percent interval 2.0 to 8.9)
Project management42381031 of 39 (2.6 percent, 95 percent interval 0.5 to 13.2)

What kind of statement

TypeStatementsTrueWrongStaleUnverifiable
pricing1034539764415
plans38827490105
free tier90618021
founding32202010
ownership7262307
headquarters32001
product names39528941101
integrations3912922097
platforms4353487080
certifications127005
customer counts44202022
acquisitions2380015
discontinued32001

Where the wrong and stale statements came from

Causing pageClaims
own page1
directory3
review site3
press0
forum0
other43
cause not found50

How sure: in how many of the three runs the engine said it

Stated inTrueWrongStaleUnverifiable
1 of 3 runs714713483
2 of 3 runs420162213
3 of 3 runs790260184

Every vendor, with its category median

CategoryVendorAnswersWrong (median)Stale (median)Unverifiable (median)True (median)Review
Construction project management softwareProcore1092 (2)0 (0)17 (2)38 (29)Team review: in progress
Construction project management softwareBuildertrend830 (2)0 (0)50 (2)15 (29)No flagged statements
Construction project management softwareContractor Foreman773 (2)0 (0)0 (2)29 (29)Team review: in progress
Construction project management softwareFieldwire570 (2)0 (0)2 (2)31 (29)No flagged statements
Construction project management softwareJobTread504 (2)0 (0)1 (2)25 (29)Team review: in progress
Dealership management systemsCDK Global900 (2)0 (0)35 (11)15 (32)No flagged statements
Dealership management systemsDealerCenter792 (2)0 (0)11 (11)67 (32)Team review: in progress
Dealership management systemsTekion762 (2)0 (0)10 (11)32 (32)Team review: in progress
Dealership management systemsDealertrack670 (2)0 (0)13 (11)28 (32)No flagged statements
Dealership management systemsFrazer597 (2)0 (0)8 (11)42 (32)Team review: in progress
Dental practice management softwareDentrix1201 (1)0 (0)24 (10)25 (24)Team review: in progress
Dental practice management softwareOpen Dental1188 (1)4 (0)8 (10)57 (24)Team review: in progress
Dental practice management softwareCurve Dental1151 (1)0 (0)10 (10)16 (24)Team review: in progress
Dental practice management softwareDentrix Ascend972 (1)0 (0)1 (10)23 (24)Team review: in progress
Dental practice management softwareEaglesoft691 (1)0 (0)16 (10)24 (24)Team review: in progress
Field service management softwareHousecall Pro1080 (1)0 (0)10 (10)69 (29)No flagged statements
Field service management softwareServiceTitan1020 (1)0 (0)31 (10)30 (29)No flagged statements
Field service management softwareWorkiz582 (1)0 (0)15 (10)20 (29)Team review: in progress
Field service management softwareFieldPulse571 (1)0 (0)4 (10)18 (29)Team review: in progress
Field service management softwareJobber502 (1)0 (0)10 (10)29 (29)Team review: in progress
Hotel property management softwareCloudbeds1151 (0)0 (0)8 (7)31 (26)Team review: in progress
Hotel property management softwareStayntouch680 (0)0 (0)2 (7)17 (26)No flagged statements
Hotel property management softwareLittle Hotelier511 (0)0 (0)7 (7)19 (26)Team review: in progress
Hotel property management softwareMews480 (0)0 (0)10 (7)26 (26)No flagged statements
Hotel property management softwareMaestro PMS430 (0)0 (0)5 (7)26 (26)No flagged statements
Insurance agency management systemsApplied Systems1270 (1)0 (0)21 (21)13 (22)No flagged statements
Insurance agency management systemsEZLynx1111 (1)0 (0)34 (21)29 (22)Team review: in progress
Insurance agency management systemsHawkSoft973 (1)0 (0)13 (21)54 (22)Team review: in progress
Insurance agency management systemsVertafore921 (1)0 (0)23 (21)22 (22)Team review: in progress
Insurance agency management systemsNowCerts481 (1)0 (0)8 (21)21 (22)Team review: in progress
Legal practice management softwareClio1261 (7)0 (0)94 (7)46 (21)Team review: in progress
Legal practice management software8am MyCase9611 (7)0 (0)7 (7)49 (21)Team review: in progress
Legal practice management softwareCosmoLex7714 (7)0 (0)3 (7)21 (21)Team review: in progress
Legal practice management softwarePracticePanther767 (7)0 (0)6 (7)21 (21)Team review: in progress
Legal practice management softwareFilevine741 (7)0 (0)7 (7)12 (21)Team review: in progress
Loan origination and lending softwarenCino920 (0)0 (0)12 (8)21 (8)No flagged statements
Loan origination and lending softwareMeridianLink810 (0)0 (0)8 (8)28 (8)No flagged statements
Loan origination and lending softwareICE Mortgage Technology620 (0)1 (0)15 (8)7 (8)Team review: in progress
Loan origination and lending softwareAbrigo500 (0)0 (0)1 (8)8 (8)No flagged statements
Loan origination and lending softwareBaker Hill360 (0)0 (0)5 (8)5 (8)No flagged statements
Radiology and medical imaging softwareSectra870 (0)0 (0)10 (7)19 (24)No flagged statements
Radiology and medical imaging softwareIntelerad800 (0)0 (0)12 (7)24 (24)No flagged statements
Radiology and medical imaging softwareVisage Imaging650 (0)0 (0)7 (7)25 (24)No flagged statements
Radiology and medical imaging softwareFujifilm (Synapse)510 (0)0 (0)1 (7)18 (24)No flagged statements
Radiology and medical imaging softwareRamSoft460 (0)0 (0)6 (7)24 (24)No flagged statements
Residential property management softwareBuildium1193 (3)0 (0)47 (11)88 (52)Team review: in progress
Residential property management softwareAppFolio951 (3)0 (0)36 (11)52 (52)Team review: in progress
Residential property management softwareDoorLoop776 (3)0 (0)7 (11)32 (52)Team review: in progress
Residential property management softwareYardi713 (3)0 (0)11 (11)72 (52)Team review: in progress
Residential property management softwareInnago412 (3)0 (0)0 (11)17 (52)Team review: in progress
Transportation management systemsAscendTMS640 (0)0 (0)13 (11)59 (10)No flagged statements
Transportation management systemsAlvys581 (0)0 (0)17 (11)35 (10)Team review: in progress
Transportation management systemsOracle Transportation Management430 (0)0 (0)6 (11)2 (10)No flagged statements
Transportation management systemsTai TMS393 (0)0 (0)2 (11)10 (10)Team review: in progress
Transportation management systemsSAP Transportation Management380 (0)0 (0)11 (11)0 (10)No flagged statements
Veterinary practice management softwareezyVet1152 (2)0 (0)17 (17)37 (34)Team review: in progress
Veterinary practice management softwareIDEXX (Cornerstone, Neo)901 (2)0 (0)24 (17)39 (34)Team review: in progress
Veterinary practice management softwareDigitail670 (2)0 (0)13 (17)34 (34)No flagged statements
Veterinary practice management softwareDaySmart Vet572 (2)0 (0)4 (17)20 (34)Team review: in progress
Veterinary practice management softwareShepherd562 (2)0 (0)18 (17)34 (34)Team review: in progress
CRMHubSpot CRM1132 (1)0 (0)14 (11)31 (29)Team review: in progress
CRMSalesforce Sales Cloud1092 (1)0 (0)14 (11)29 (29)Team review: in progress
CRMPipedrive971 (1)0 (0)11 (11)22 (29)Team review: in progress
CRMZoho CRM730 (1)0 (0)5 (11)31 (29)No flagged statements
CRMMicrosoft Dynamics 365361 (1)0 (0)6 (11)23 (29)Team review: in progress
Project managementAsana971 (0)0 (0)0 (1)8 (8)Team review: in progress
Project managementClickUp800 (0)0 (0)0 (1)6 (8)No flagged statements
Project managementJira630 (0)0 (0)1 (1)9 (8)No flagged statements
Project managementWrike540 (0)0 (0)1 (1)7 (8)No flagged statements
Project managementSmartsheet540 (0)0 (0)1 (1)8 (8)No flagged statements

Method

Answers. Every valid target answer in the Absence Index release 2026-09 that names one of the 70 vendors under the release's own matching rule; their number equals each vendor's published named count. Five engines (ChatGPT, Claude, Perplexity, Google AI Overviews and Google AI Mode), ten buyer questions per category, three scheduled runs, captured under method v1.1 on 22 to 23 Sep 2026 for the Absence Index release 2026-09 (DOI 10.5281/zenodo.22907695). No new answer was captured for this study.

Statements and classes. Thirteen statement types: pricing, plans, free tier, founding, ownership, headquarters, product names, integrations, platforms, certifications, customer counts, acquisitions and discontinued products. Each claim is classed true, wrong, stale or unverifiable under the published Record rules (broadcastwell.com/methodology#record-rules) against the vendor's own pages read once on 8 October 2026, with a verbatim quote from the page for every true, wrong or stale claim. A script checks every quote against the deposit and the page read. Every row shows its actual review state. Only a statement signed by two distinct analysts with a real date may show the verified mark. Review changes are logged in data/review_log.csv; source provenance corrections are logged in data/provenance_log.csv.

Causes and confidence. A wrong or stale claim's causing page is a page cited by the answers carrying it that carries the statement, typed own page, directory, review site, press, forum or other; otherwise "cause not found". Confidence is the number of the three runs in which the engine stated the claim.

Differences from the Record Check. The Record Check captures fresh answers by hand and a reviewer classes them. This study reuses the September answers, traces causes through the answers' own citations only, and reads the vendors' pages on 8 October 2026. A page whose robots.txt disallows automated agents was not read; its claims stay unverifiable.

What this does not prove

Wrong About You records what five AI engines stated about 70 vendors in answer to buyer questions on stated dates, classed against each vendor's own published facts. It makes no claim about what any buyer was told or decided. "Wrong" means the statement contradicted the vendor's published fact on the capture date; "stale" means it was true before a documented change; "unverifiable" means the vendor's own pages did not settle it. A causing page is the page that carried the statement, not proof that the engine read it. The vendors are the subjects of the engines' statements, not their authors; a wrong statement about a vendor says nothing about the vendor's product.

Disputes and citation

Any named company may request one no-cost re-run at index@broadcastwell.com; both results are published.

Cite as: Broadcastwell (2026). Wrong About You: what five AI engines state about 70 software vendors (Version 1.0) [Data set]. Zenodo. https://doi.org/10.5281/zenodo.23270124. All versions: https://doi.org/10.5281/zenodo.23270123.

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